I spent six months interning at Altuzarra during my final semester at NYU. During this time, I fully immersed myself in the luxury fashion industry, working with a small team to collaborate on all things digital marketing. In addition to my responsibilities as an intern, I found a creative outlet in developing both real and mock campaigns for the brand.

Below is a mock campaign I created for Altuzarra, based on a core identity of their clothing: "modern tailoring." I wanted to create a campaign that captured the confident yet eclectic feel of Altuzarra's luxury clothing. I asked myself, how do I create a campaign—especially one with such magical imagery—without the budget? As a result, I fully immersed myself in learning Sora, a generative AI platform, to create hyper-realistic images. After experimenting with around 20 prompts per photo, I landed on a campaign that I'm proud of and confident captures the essence of a company where I spent six months learning and loving their ethos.

1.png
2.png
3.png
Modern Tailoring.png

New York Fashion Week — Fall Winter 2025 ( Pre-Show Teaser)

To generate buzz for Altuzarra's New York Fashion Week FW 2025 show, I created this promotional teaser video for their social media. The video captured the moodiness of Joseph's collection while remaining cryptic to build anticipation for the show.

As part of my responsibilities as a digital marketing intern for Altuzarra, I created dozens of Instagram stories and advertisements to promote upcoming collections. Below, is an example from a collaboration with VS Pink.

1.png
2.png
3.png
4.png
5.png
6.png
7.png
8.png
9.png
10.png
11.png
12.png